If you buy matches in Denmark you will most likely be buying Tordenskjold matches, named after the much beloved Norwegian naval hero Peter Tordenskjold (Peter Thundershield) who helped us fight the Swedes during the years when Norway was part of Denmark.
We built statues of him, sang songs about him, mentioned him in other heros' songs, and well, named matches after him and put his picture on the box, so no Danish child has never heard his name.
Denmark truly had a boner for him.
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2nd of October